The Global Marketing Calendar
Episodes
7 episodes
Ep. 7 - Independence Day of Pakistan
Pakistan's Independence Day (14th August) commemorates the country's independence from British colonial rule. On this day of patriotism, friends and family celebrate by getting together for parades, markets and firework displays.<...
Ep. 6 - 4th of July
Independence Day (also known as 4th of July) commemorates the Declaration of Independence of the United States. Across America, friends and family celebrate by getting together for BBQs, parades and firework displays, or even for a short vac...
Ep. 5 - Midsommar
It wouldn't be Midsommar in Sweden without flower crowns, singing and sunshine! The celebrations start around noon, with picnics in the nearest park and traditional dances around a maypole. At lunchtime, attendees graze on what many Swedes t...
Ep. 4 - Eid ul-Fitr
Eid ul-Fitr is a time for Muslim friends and family to come together and show gratitude to God following a month of reflection during Ramadan. This event is celebrated across the world - marketers should be aware that this date varies every ...
Ep. 3 - King's Day
King's Day, or Konningsdag, is a Dutch national holiday in celebration of King Willem Alexander's birthday. With orange being Holland's national colour, the sale of orange-hued fashion, makeup and fancy dress items go ...
Ep. 2 - White Day
In Japan, Valentine's Day is traditionally a time for women to present gifts to men. A month later, men return the favour on White Day.In our latest episode, our host Avielle speaks with Sarah, our CEO, who tells us all abo...
Ep. 1 - Chinese New Year
Episode 1 of the Global Marketing Calendar focuses on Chinese New Year. Hosted by Avielle Breen, episode 1 features Oban International's Chinese LIME (Local In Market Expert) Yue and Oban's CEO Sarah Jennings discussing this interesting global ...